Best NFL Betting Sites in UK 2024

Last Updated: April 3, 2024
NFL Betting SitesWelcome to our NFL betting page. It’s not just the Yanks who bet on NFL these days so we sent our research team out to find the bookmakers offering the most value to punters and have come up with a comparison of the best NFL betting sites the web has to offer.

As the sport grows in popularity in the UK, with multiple matches now being played at Wembley every season, bookies have really turned their attention to the sport. Gone are the days of a basic interface which only offers match winner betting… it’s odds and markets galore from this point onwards.

But before we dive straight into where to bet first lets take a look at what punters should look out for before joining or using an online bookmaker – there’s plenty of extra value available if you know where to look – following that we’ll show you where to bet and review each site so you can get a feel for what the best options are.

NFL Punters Look Out For…

  • Acca Bonus – What’s better than a kick off returned for a touchdown? How about a site that offers you a fantastic acca bonus when you place your accumulator bets on NFL games? There are sites that do offer a range of bonuses across the NFL (and some even include other American-based sports too) and the benefits of these offers are so good that it is always something to look out for.
  • Early Payouts – Momentum is key in the NFL and sometimes, even teams with a big lead can lose a game. So a good way to protect a bet on a team that has opened up a big lead is with an early payout offer. Do check how many points your team needs to lead to receive the early payout as this can differ. This can mean you earn a payout even when your team throws away a big lead.
  • Promo Frequency – The NFL season always takes place at the same time each year, the regular season runs from September through to December, with the post season in January and into February. So what you want is a site that when it has promotions, has them regularly over this period (or ideally, throughout all of it).
  • Cash Out – As we mentioned in the Early Payouts section, momentum is absolutely key in the NFL and once a team loses it, then they can see a winning position into a losing one very quickly. When this starts to happen, a Cash Out feature is an invaluable tool for users to access as it can often preserve at least some of return or mitigate a loss.
  • Withdrawal Time – If you have landed a winner on your NFL bet, especially if you have landed an Acca Bonus win, then you will likely want to get your hands on your cash quickly, It’s a good idea to check what the withdrawal time is for your betting site so you know the amount of time that should pass between you making your request and that cash hitting your account.

Compare NFL Bookmakers: Ratings & Bonuses

Bookie
Rating
Top Features
Welcome Offer
Join
Bet365
5/5
  • Acca bonus on NFL.
  • Early NFL payouts.
  • Quick deposits & withdrawals.
  • Biggest bonus out there.
Bet £10 get £30 free bets
New Customers only. Bet £10* & Get £30* in Free Bets. Sign up, deposit between £5* and £10* to your account and bet365 will give you three times that value in Free Bets when you place qualifying bets to the same value and they are settled. Free Bets are paid as Bet Credits. Min odds/bet and payment method exclusions apply. Returns exclude Bet Credits stake. T&Cs, time limits & exclusions apply. Registration required..
Betvictor
5/5
  • Best odds on American Football.
  • Top review score possible.
  • Biggest bonus percentage wise.
  • Cash out & in-play betting.
Bet £10 get £40

18+ New customers only. Opt in, bet £10  on any football market at minimum 1/1 odds. No cash out. Get £40 in Free Bets on selected events. Free Bets expire in 7 days. Card payments only. T&Cs Apply, see below. begambleaware.org | Please gamble responsibly

William Hill
4.5/5
  • Trusted reputation with punters.
  • NFL markets & odds (good depth).
  • Average sign up bonus.
  • Deposit & withdrawals quick to action.
Bet £10 get £30
18+. Play Safe. From 00:01 on 18.10.2022. £30 bonus. New customers only. Minimum £10 stake on odds of 1/2 (1.5) or greater on sportsbook (excluding Virtual markets). Further T&C's apply. #ad
Betfred
4/5
  • Frequent NFL promotions during season.
  • Loads of promo’s for other sports.
  • Above average sign up bonus.
Bet £10 get £50 bonus
New customers only. Register (excl. 13/04/24) with WELCOME50. First bet £10+ at Evens (2.0)+ on Sports within 7 days to get Free Bets: £20 In-Play, £20 Acca & 50 x £0.20 (£10) Free Spins on Fishin’ Frenzy within 10 hours of settlement. 7-day expiry. Eligibility & payment exclusions apply. Full T&Cs apply. .
Unibet
4/5
  • £10 weekly in-play free bet club.
  • Uniboost bet boosts (3x daily).
  • Tighter odds than bigger bookies.
£40 + £10 Welcome Offer
18+ begambleaware.org. New customers only. Min deposit £10. Money back as bonus if first bet loses. Wagering requirements: all sportsbook 3x at min. odds of 1.40 (2/5), casino 50x. Unless forfeited the sportsbook bonus must be wagered before using the casino bonus. Bonus expires 7 days after opt-in. Full T&Cs apply #AD..
Paddy Power
4.5/5
  • Plenty of American Football markets.
  • Odds compare badly vs higher rated options.
  • Weekly free bet club (£10).
  • Sign up offer could be bigger.
Bet £20 Get It Back If It Loses
New customers only. Place your FIRST bet on any sportsbook market and if it loses we will refund your stake in CASH. Max refund for this offer is £20. Only deposits made using cards or Apple Pay will qualify for this promotion. T&Cs apply. Paddy's Rewards Club: Get a £10 free bet when you place 5x bets of £10+. T&Cs apply..
Coral
4.5/5
  • Above average sign up bonus.
  • Overall service reviews well.
  • Nothing specific for NFL punters.
Bet £5 get £20
18+ New UK+IRE customers. PayPal and certain deposit and bet types excluded. Min first £5 bet within 14 days of account reg at min odds 1/2 = 4 x £5 free bets valid for 4 days on sports, stake not returned, restrictions apply. T&Cs apply..
888sport
4.5/5
  • Wide variety of props.
  • Good market depth per fixture.
  • NFL specific promotions.
  • Industry average welcome offer.
Bet £10 get £30 + £10 casino
Min deposit £/€/$10 • A qualifying bet is a ‘real money’ stake of at least £/€/$10 • Min odds 1/2 (1.50) • Free Bets credited upon qualifying bet settlement and expire after 7 days • Free Bet stakes not included in returns • Casino Bonus must be claimed within 7 days • To withdraw bonus/related wins, wager the bonus amount 40 times within 14 days • Casino Bonus expires after 60 days • Withdrawal restrictions, payment methods, country & Full T&C’s apply..
Betfair
3.5/5
  • Biggest betting exchange.
  • Great odds on NFL.
  • Exchange lacks markets vs competitors.
  • Sportsbook has more markets if needed.
Bet £10 get £30
New Customer offer. Place a min £10 bet on the Sportsbook on odds of min 1/2 (1.5), get £30 in Free Bets. Rewards valid for 30 days. SMS verification required. Only deposits via cards will qualify. Please Gamble Responsibly. T&Cs apply..
Ladbrokes
4/5
  • Odds can be a little tight.
  • Better odds online than in-store.
  • Get a price on anything #getaprice.
Bet £5 get £20
18+ New UK+IRE customers. Paypal and certain deposit types and bet types excluded. Min £5 bet within 14 days of account reg at min odds 1/2 = 4 x £5 free bets. Free bets valid for 7 days on sports, stake not returned, restrictions apply. T&Cs apply. .

Best NFL Betting Sites: Top 10

The following is a list of the best sites for NFL betting – click the bookmaker name will take you to our review:

  1. Bet365
  2. Betvictor
  3. William Hill
  4. Betfred
  5. Unibet
  6. Paddy Power
  7. Coral
  8. 888Sport
  9. Betfair
  10. Ladbrokes

NFL Betting With Bet365

5|5

What are they like?

You only have to cast a brief glance at the American Football section of the Bet365 website to see that the bookmaker have you well and truly covered when it comes to betting on the NFL. Each and every regular and post season game are made available for punters to bet on and a large number of college football contests and even games from Canada are also regularly priced up.

The range of markets made available by Bet365 for NFL punters in the UK is also equally impressive. As well as having the standard moneyline, handicap (spread) and over/under markets for each game, the bookmaker also boast a huge array of others including things like first touchdown scorer, total field goals, longest touchdown scored and many more. Longer term bets such as each team’s regular season record, the eventual Superbowl winner and seasonal player specials are also included to round out Bet365’s awesome selection.

As if all of that weren’t enough, unlike many other bookmakers, Bet365 also have an ongoing promotions which apply to NFL betting. To see details click the link below and head to the ‘Promotions’ link at the bottom of the page. The promo is called Parlay bonus.

Bet365 Review
5 Star Rating!
New Customers only. Bet £10* & Get £30* in Free Bets. Sign up, deposit between £5* and £10* to your account and bet365 will give you three times that value in Free Bets when you place qualifying bets to the same value and they are settled. Free Bets are paid as Bet Credits. Min odds/bet and payment method exclusions apply. Returns exclude Bet Credits stake. T&Cs, time limits & exclusions apply. Registration required.

NFL Betting With Betvictor

5|5

What are they like?

Betvictor are another bookmaker who really do excel when it comes to providing for UK punters who wish to bet on the NFL. Just like Bet365, Betvictor also cover every single NFL game through the regular season and the playoffs, and their range of available betting markets is similarly impressive.

Each NFL game typically offers punters upwards of 30 different markets through Betvictor, with the usual moneyline, handicap and total points markets barely scratching the surface. On top of those, after all, Betvictor customers can also bet on the first team to commit a penalty, a range of potential winning margins and the highest scoring quarter in a game, amongst many other things.

Add to that the fact that Betvictor also offer a great selection of longer term outright bets, such as those able to be placed on the Superbowl winner, conference champions and plenty more besides, and you’ll see why Betvictor does rate as a great NFL betting site for UK punters.

Betvictor Review
5 Star Rating!

18+ New customers only. Opt in, bet £10  on any football market at minimum 1/1 odds. No cash out. Get £40 in Free Bets on selected events. Free Bets expire in 7 days. Card payments only. T&Cs Apply, see below. begambleaware.org | Please gamble responsibly

NFL Betting With William Hill

4.5|5

What are they like?

Perhaps most closely associated with horse and greyhound racing, William Hill’s general sports betting service is also one of the best around and that is never better demonstrated than by the outstanding NFL betting options they provide to punters.

All NFL games throughout the season from opening day all the way to the Superbowl itself are catered for, and each and every one of those games boast a huge array of available markets to bet on.

William Hill punters can, for instance, place a wager on the total number of touchdowns, the team to win each quarter and loads of other similar options as well as the standard handicap and moneyline alternatives. Seasonal special bets, too, are provided by William Hill and include the ability to bet on the Superbowl winner, the seasonal rushing leader and the league MVP.

Setting William Hill apart from many other bookmakers, too, is the fact that they also run an ongoing NFL specific promotion. Named ‘Drive 55’, the offer relates to all televised NFL games and provides a 15% free bet bonus on top of winnings earned through successful moneyline or match spread (handicap) markets, if the game features more than 55 total points.

William Hill Review
PayPal Accepted!
18+. Play Safe. From 00:01 on 18.10.2022. £30 bonus. New customers only. Minimum £10 stake on odds of 1/2 (1.5) or greater on sportsbook (excluding Virtual markets). Further T&C's apply. #ad

NFL Betting With Betfred

4|5

What are they like?

Betfred is one of the oldest UK bookies and one of the best NFL betting sites for UK punters. Launched in 1967, they have a substantial number of betting shops across the UK and a strong online presence as well.

The bookie offers betting on just about any market you can think of with thousands of pre-game and live NFL betting options every year paired with exciting promotions specifically for NFL punters that you don’t want to miss.

The site is straightforward to navigate, regardless of the device you’re using, and all options found on desktop are available via their app as well. It’s only a slight reduction in bets per event vs their competitors that really lets Betfred down.

American football fans and punters can expect a range of solid markets paired with great at Betfred who also offer one of the most generous welcome bonuses in the industry.

Betfred Review
Most Promotions!
New customers only. Register (excl. 13/04/24) with WELCOME50. First bet £10+ at Evens (2.0)+ on Sports within 7 days to get Free Bets: £20 In-Play, £20 Acca & 50 x £0.20 (£10) Free Spins on Fishin’ Frenzy within 10 hours of settlement. 7-day expiry. Eligibility & payment exclusions apply. Full T&Cs apply.

NFL Betting With Unibet

4|5

What are they like?

Unibet are still trying to make inroads into the UK market having established their brand across Scandinavia and along with a range of other sports also include NFL in their regular offering.

They’ve got all the markets you’d expect of a bookmaker trying to compete for NFL punters, but they can be a little lacking where props are concerned. This is more than made up for by the fact their odds are competitive, and all markets do turn in-play.

It’s where promotions are concerned that Unibet really don’t compare well vs the competition. It’s extremely rare they’ll run anything specific for American Football and their welcome offer is one of the least appealing in its current form.

If the site wants to achieve a better review rating from us and a higher position on our best NFL betting sites list we’re going to have to see more value added for both new and existing customers.

Unibet Review
4 Star Rating!
18+ begambleaware.org. New customers only. Min deposit £10. Money back as bonus if first bet loses. Wagering requirements: all sportsbook 3x at min. odds of 1.40 (2/5), casino 50x. Unless forfeited the sportsbook bonus must be wagered before using the casino bonus. Bonus expires 7 days after opt-in. Full T&Cs apply #AD.

NFL Betting With Paddy Power

4.5|5

What are they like?

An Irish bookmaker found in 1988, Paddy Power grew into one of the most dominant bookmakers in the UK very quickly. It did that by offering some of the best promotions in the business and pleasingly you’ll find NFL specific offers throughout the season – with early NFL payouts often included in that repertoire.

New and seasoned UK punters can put their money on hundreds of NFL markets, including fixed odds and live betting markets. Of course, the full season is covered, including the regular season matches, playoffs, and the Superbowl.

A clean betting site that’s easy to navigate, Paddy Power’s markets are never more than a few clicks away. You can install the app on your or bet via the website with both platforms running quickly and more than suitable for beginner and seasoned punters.

Given all the hype you’re likely wondering why Paddy Power don’t feature higher up our list… simple answer… the odds they spread don’t compare well to their rivals and until that changes we won’t boost their ranking.

Paddy Power Review
PayPal Accepted!
New customers only. Place your FIRST bet on any sportsbook market and if it loses we will refund your stake in CASH. Max refund for this offer is £20. Only deposits made using cards or Apple Pay will qualify for this promotion. T&Cs apply. Paddy's Rewards Club: Get a £10 free bet when you place 5x bets of £10+. T&Cs apply.

NFL Betting With Coral

4.5|5

What are they like?

Established in 1926, Coral are one of the oldest bookies with shops across the country and a matching betting site. Part of the Entain Group, Coral have a global presence and as expected spread NFL odds to punters throughout the season.

NFL betting is available across thousands of markets. Both fixed odds and live betting markets are available on American football matches in addition to other exciting sports. Coral has some of the best NFL odds in the industry as well as a range of unbeatable bonuses and promotions including a variety of free bets which can be claimed by existing customers.

Betting online at the Coral website is as easy as 1-2-3. It’s one of the top sites for all your betting needs. The bookie is a perfect choice for NFL fans and allows you to bet from the comfort of your home or on the go thanks to the iOS Coral app.

All in all Coral are without doubt on the best NFL betting sites for putners from the United Kingdom and whilst small in size their welcome offer is one of the biggest in terms of bonus percentage you’ll find on the web.

Coral Review
PayPal Accepted!
18+ New UK+IRE customers. PayPal and certain deposit and bet types excluded. Min first £5 bet within 14 days of account reg at min odds 1/2 = 4 x £5 free bets valid for 4 days on sports, stake not returned, restrictions apply. T&Cs apply.

NFL Betting With 888Sport

4.5|5

What are they like?

One of the world’s biggest online bookies, 888Sport, excels in all major sports and NFL is no different. They score a clean 4.5 out of 5 in our overall review making them one of our recommended bookmakers.

When it comes to NFL betting 888Sport covers the regular season and playoffs in full, with the Superbowl as the cherry on top. The fixed odds betting markets are paired with an excellent live betting platform and they have some best live NFL odds in the business and exclusive promotions that NFL specifically.

They have all the necessary UKGC licenses and lock down their website with SSL encryption that will keep your private data and transactions in check.

888Sport is a dynamic and ever-evolving bookmaker with thousands of live betting and fixed odds NFL markets where you can enjoy generous promotions and top odds. Worth a punt and getting your teeth into their welcome offer.

888Sport Review
4.5 Star Rating!
Min deposit £/€/$10 • A qualifying bet is a ‘real money’ stake of at least £/€/$10 • Min odds 1/2 (1.50) • Free Bets credited upon qualifying bet settlement and expire after 7 days • Free Bet stakes not included in returns • Casino Bonus must be claimed within 7 days • To withdraw bonus/related wins, wager the bonus amount 40 times within 14 days • Casino Bonus expires after 60 days • Withdrawal restrictions, payment methods, country & Full T&C’s apply.

NFL Betting With Betfair

3.5|5

What are they like?

Betfair is the world’s leading betting exchange and hold a fantastic range of American football markets. The NFL exchange odds are among the best in the industry, allowing you to bet against others instead of going against the bookie. You’ll find all the standard markets listed with plenty of prop bets, handicaps, and extra moneylines available.

There’s also a live betting platform with a wide range of NFL markets plus live feeds of the most important matches will always keep you in the loop with current scores, so you know perfectly which way the pendulum swings.

What players should be most excited by at Betfair are the great NFL odds which stand out as the best in the business. Less exciting is their welcome offer but it’s still offers free bet value worth claiming if you’re a new customer to the site.

Betfair Review
Best Exchange!
New Customer offer. Place a min £10 bet on the Sportsbook on odds of min 1/2 (1.5), get £30 in Free Bets. Rewards valid for 30 days. SMS verification required. Only deposits via cards will qualify. Please Gamble Responsibly. T&Cs apply.

NFL Betting With Ladbrokes

4.5|5

What are they like?

A premium UK betting site, Ladbrokes has got all your betting needs covered. The popular bookie offers betting on a variety of sports including the NFL but be warned their odds are tighter than most other American Football betting sites we’ve reviewed.

UK punters can enjoy all the great action during the regular season and the exciting playoffs. OF course, the Superbowl is covered as well. You can put your money on outrights and moneylines as well as points spreads and prop bets, with the latter popular among NFL punters.

To counteract their slightly tighter odds Ladbrokes do offer various odds boost bets and tokens which are applicable to NFL punters, but we’d prefer that value to be offered straight up without the need for a promotional offer.

You can place bets from your PC or laptop via the betting site or download the Android or iOS apps and enjoy the same experience on your phone. The welcome bonus is also available across both platforms and offers a decent option for newer punters with seasoned punters however likely wanting something bigger.

Ladbrokes Review
4.5 Star Rating!
18+ New UK+IRE customers. Paypal and certain deposit types and bet types excluded. Min £5 bet within 14 days of account reg at min odds 1/2 = 4 x £5 free bets. Free bets valid for 7 days on sports, stake not returned, restrictions apply. T&Cs apply.

Mobile NFL Betting Sites

All of our recommended NFL betting sites precisely know the importance of mobile betting. They all come with either a mobile app or a mobile-optimized website that runs via a mobile browser. Apps are the superior option, but unfortunately, not all of them are created equally.

Some may miss important features, others may simply be subpar in terms of navigation. The good news is that most apps offer great service and will allow you to place NFL bets on the go with a flick of your finger. If you’re looking for the top mobile NFL betting app however, we can easily recommend bet365.

#1 Mobile Betting Site: Bet365
5|5

App stats:

  • Bonus: Bet £10 get £30 free bets
  • Size: 38.1 MB
  • Speed: Very Fast
  • Stability: Highly Reliable
  • Compatible: Android & iOS

Bet365 is one of the world’s leading bookies and it comes with a fantastic app too. It’s one of the very few that have scored 5 out of 5 on our tests, excelling in almost all areas. It’s a one stop shop for all UK punters and American Football betting, allowing you to bet on the go with ease and across thousands of markets. Of course, odds are highly competitive and they are paired with a range of exclusive offers that add value and can lead to a significant increase in returns.

The app is quick to download and very easy to install. It is available in the App Store for iOS users and via the mobile site for Android fans. Once downloaded you can sign up via the app if you’re yet to open an account and the regular bonus is available for mobile as well as desktop players.

Once you’re in, you get access to hundreds of NFL betting markets with fixed and live betting odds. Making deposits and withdrawals is simple and easy too, and you can use a variety of reliable payment methods.

Bet365 App Review
Top Mobile App!
New Customers only. Bet £10* & Get £30* in Free Bets. Sign up, deposit between £5* and £10* to your account and bet365 will give you three times that value in Free Bets when you place qualifying bets to the same value and they are settled. Free Bets are paid as Bet Credits. Min odds/bet and payment method exclusions apply. Returns exclude Bet Credits stake. T&Cs, time limits & exclusions apply. Registration required.

NFL Bet Type FAQ

As a US rather than UK or European based sports league, the betting options related to the NFL are somewhat different to those which UK based punters may be used to. To help you get a better handle on what options are available, we’ve defined and explained three of the most popular NFL bet types below. All of which are available at the top NFL betting sites we’ve listed above.

Moneyline – Probably the simplest and most straightforward of NFL bets, a moneyline wager is quite simply a bet on which of the two teams in the contest you think will win. A bet with only two options, it refers to the final result of a game either at the end of normal time or after the period of overtime which NFL games always have if they end tied.

Handicap (Spread) – Handicap betting is probably the most popular type of gambling on the NFL and American football in general. For each game, bookmakers will assign a number of points by which they believe a team to be favourites of underdogs and a handicap bet is a wager on that team to exceed that expectation.

A team, for example, may be given a handicap of -7 which means that they are expected to win by seven points. A handicap bet on them at -7, therefore, is a bet which pays out if they win by eight points or more. A bet on their opponents at +7, meanwhile, is successful if that team wins or loses by fewer than seven points.

Total Points (Over/Under) – The third of our trio of most popular NFL bet types, total points bets ask punters to bet on whether there will be over or under a certain points total scored in any given match. The exact points total for the over/under varies from one game to another and is set by each individual bookmaker.

FAQ

Frequently asked questions

How to place a bet on NFL from the UK?

Placing a bet on the NFL from the UK is easy. All you need is to choose a reliable NLF sportsbook such as our top pick Bet365 and once logged in, click on American football. From there, you can click on the odds to add the selection to your slip, enter your stake in the box and hit place bet to make the wager.

What is the best UK betting site for NFL?

Bet365 is the best UK betting site for NFL. They run the most complete betting service on the web and include highly competitive odds across thousands of NFL markets, covering matches during the regular season, the exciting playoffs, and the Superbowl too.

What is the best UK NFL betting app?

The best UK NFL betting app is offered by Bet365. The app allows punters to put their money on all NFL markets with ease and can be installed from the App Store on iPhone and iPad or straight from the website on Android mobile devices.

How do NFL odds work?

NFL odds work slightly differently to most European sports as draws are not possible and therefore you can only bet either side to win. If the team you back are listed at odds of 2/1 to win and after backing them for £10 they go on to win the game you’ll return £20 profit plus your £10 stake (£30 total). If they lose the bookmaker keeps your stake and the bet is lost.

What are the best NFL bets?

There are plenty of different bets you can place on NFL matches including point spreads, prop bets, and outrights. However, moneyline bets remain the best and simplest type of NFL bets for most punters allowing you to simply bet on the winner of the match. Want bigger odds on the same market? Check out handicap markets.

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